Arun Kiwi Wine launched

tukipITANAGAR, May 6: Chief Minister Nabam Tuki along with Agriculture-Horticulture Minister Chowna Mein launched the Arun Kiwi Wine here in a simple function this evening at Banquet Hall. Arun Kiwi Wine is a beverage produced from Kiwis cultivated in Arunachal Pradesh by Crest Foods & Beverages Pvt Ltd of Pune in Maharashtra.

Addressing during the launch programme, the Chief Minister termed the occasion as historic for the horticulture sector in the state. He said that with the marketing of the wine going global in the near future, Kiwi farmers will have a good income generating avenue besides earning revenue for the state government.

Tuki especially hailed the concept of producing wine from other available fruits like orange, pineapple, apple, passion fruit, etc. “In such case, our farmers would benefit and as processing units come up, our youths, particularly women, will get employment,” he said while adding that besides wine, production of juice can also be targeted from the fruits grown abundantly in the state.

The Chief Minister also called for vigorous media and publicity campaign to promote the just launched wine across the country and the globe as well. He observed that with publicity, sale of the wine will grow and therefore benefit the state and local growers.

Tuki accepted the suggestion for a wine policy and advised the Horticulture department to draft a policy by taking into account success stories of other states and aligning it with the potentials and peculiarities of Arunachal Pradesh.

Horticulture Minister Chowna Mein too viewed the moment a great occasion for the state that will open up gates for investment and employment.

Mein said that despite surplus production of fruits, huge quantities went unutilized or consumed due to lack of use. But with conversion of the surplus produces into beverages, farmers will make optimum use of their products economically.
“Today a silent revolution is going on in Arunachal Pradesh and in 3 to 5 years the economical face of our state will change completely,” he said citing the example of entrepreneurs and farmers taking seriously cultivation of rubber, tea, large cardamom, etc.

Mein pointed that with wine-making being introduced now, farmers will take cultivation of kiwi, orange, pineapple, apple, etc as profit making business.

“The beginning of a changed Arunachal has just begun!” he added.
Also present on the occasion were Parliamentary Secretary for Horticulture Mutchu Mithi, legislators and officials of the state government.

src: arunachaltimes

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